Non-Traditional Marketing

Suddenly it was no longer business as usual and we were all shifting gears as quickly as possible to learn the new normal if there is such a thing. Or maybe we should refer to this current state as simply a new reality. Make no mistake, we will not return to what was. We will settle into something new. What that will be is yet to be defined...

For Constitution Day, we take a look at a patriotic brand and their marketing strategy. Getting noticed in the name of U-S-A, U-S-A, U-S-A!